The Revenue Inbox vs. Martal Group.
Keep your sales team focused on closing. We handle outbound through to booking, with published base fees and $100 per qualified booked meeting.
Basic has a $0 monthly agency base fee, with vendor bills paid separately. Standard and Express include infrastructure we buy and manage.
Decide who owns the sales conversation.
Our service hands qualified bookings to your team. Martal offers lead generation and broader sales services. Start by choosing the job you need covered.
- Our campaignOutbound
Research, messaging, outreach and replies.
- Our handoffQualified booking
An agreed ICP fit, ready for a sales conversation.
- Your sales teamSales calls & closing
You run discovery, negotiate and close.
Our service owns the work through to qualified booking. Your team owns the sales conversation.
Swipe the table to compare both services.
| Decision | The Revenue Inbox | Martal Group |
|---|---|---|
| How you pay | Published monthly base fees plus $100 per qualified booked meeting. Basic vendor bills are additional. | Tier 1A lists a flat monthly fee; Tiers 2 and 3 add sales commission. Dollar rates require a quote. Martal Group pricing and service tiers |
| Service scope | Managed outbound through to qualified booking. Your team takes the sales calls and closes. | Lead generation, with higher tiers extending into sales, customer onboarding and account management. Martal Group pricing and service tiers |
| Outreach channels | Email-led campaigns with LinkedIn outreach, research, copy, replies and booking. | Email, LinkedIn and phone outreach with intent-based targeting and expert-reviewed messaging. Martal Group cold email service |
| Campaign preparation | Basic uses infrastructure you buy directly. Standard and Express include infrastructure we buy and manage. | Business profiling, audience research and a custom multi-channel strategy before launch. Martal Group cold email service |
| Launch timing | Express: day 3, using prewarmed domains and mailboxes, after payment, required inputs and approvals are complete. | Its cold email page advertises campaign launch within two weeks. Confirm the starting point in your proposal. Martal Group cold email service |
| Meeting commitment | Standard and Express: 20 qualified meetings in 30 days from campaign launch, or we work for free. Basic is excluded. | Agree the meeting target, qualification criteria and any performance remedy in your proposal. Martal Group pricing and service tiers |
See your cost at 20 meetings.
At 20 qualified booked meetings, our meeting fees total $2,000. Add your plan’s monthly base fee and, on Basic, your vendor bills. The examples below are in USD and describe billing, not predicted campaign results.
Swipe to see the total for each plan.
| Plan | Base fee | 20 meeting fees | Total |
|---|---|---|---|
| Basic | $0 | $2,000 | $2,000 + vendor bills |
| Standard | $1,500 | $2,000 | $3,500 |
| Express | $2,500 | $2,000 | $4,500 |
Basic: $2,000 plus your actual vendor bills. Standard: $3,500 with managed infrastructure. Express: $4,500 with managed, prewarmed infrastructure and a conditional day-3 launch.
For meeting generation, Martal’s Tier 1A is the closest scope to compare. Its pricing page lists a three-month pilot; Tiers 2 and 3 list four-month pilots. Request the quote and contract for your chosen tier. Martal Group pricing and service tiers.
A package that also covers demos, negotiations or account management buys more work. Compare that work separately from appointment generation. Without your actual Martal quote and agreed deliverables, we cannot calculate a like-for-like saving.
Why choose The Revenue Inbox?
Keep your closers on the calls.
If your founder or sales team already handles discovery, demos and negotiations, our service fills the earlier part of the process. We define the audience, research prospects, write the outreach, run email and LinkedIn campaigns, handle replies and book qualified calls.
Your team keeps the sales conversation and customer relationship. You can assess our work against the quality of the opportunities reaching your calendar.
Agree what you are paying for.
A qualified booked meeting is a call with a decision-maker inside your agreed ICP who has agreed to hear the offer. A positive reply alone does not count. We charge $100 per qualified booked meeting, on top of your chosen monthly base fee.
Basic keeps the agency base fee at $0 while you buy the domains, mailboxes and tools directly. Standard and Express let us buy and manage the infrastructure. The choice is visible before you book a call.
Put a meeting commitment behind the campaign.
Standard and Express include 20 qualified meetings in 30 days from campaign launch, or we work for free. Basic does not include that guarantee. Agree the qualification criteria and confirm the remedy in your agreement.
Have a defined launch point with Express.
Express campaigns go live on day 3: three calendar days after payment, required inputs and approvals are complete. We use prewarmed domains and mailboxes. The launch promise is separate from the 30-day meeting guarantee.
Martal advertises a two-week launch on its cold email page. Confirm the starting conditions of its proposal before comparing timelines. Martal Group cold email service.
Choose the scope your team actually needs.
For teams that want qualified booking while keeping sales in-house, our plans focus on that handoff. If you also need discovery calls, closing support or ongoing account management outsourced, Martal’s higher tiers address a broader brief. Martal Group pricing and service tiers.
Inspect our work.
These are our own campaign examples. They are not head-to-head tests or claims that these clients switched from Martal Group.
Individual results depend on the market, offer and campaign. Read each case for its scope and time window.
If you are changing agencies.
Before moving a live campaign, check your existing agreement and confirm what you can transfer. We would review the following with you before choosing a launch plan:
- Access and ownership for domains, mailboxes, sending tools and CRM records.
- Suppression lists, opt-outs and existing conversations, so outreach does not restart blindly.
- Lead lists, approved messaging and the qualification rules your sales team uses.
- Sending history and domain health. Existing infrastructure needs review before reuse.
- Responsibility for replies and booked meetings during the handover.
A handover does not automatically qualify for Express. Its three-day clock starts only once payment, required inputs and approvals are complete.
Before you choose the scope.
Does Martal Group also offer appointment setting?
Yes. Its Tier 1A outbound service includes appointment booking. Compare that scope with our qualified-booking service before considering its broader sales and account-management tiers.
What would our own sales team still handle?
Your team runs the booked sales calls, discovery, demos, negotiation and closing. The Revenue Inbox handles the outbound campaign through to qualified booking; we do not provide a closing or customer account-management service.
Is the Basic plan free?
Basic has a $0 monthly agency base fee. You pay $100 per qualified booked meeting and buy your domains, mailboxes and tools directly from vendors. Their bills are additional. Basic does not include the 20-meeting guarantee.
When does the Express launch clock begin?
Three calendar days after payment, required inputs and approvals are complete. Express uses prewarmed domains and mailboxes. The 30-day meeting-guarantee clock begins when campaigns go live.
Sources for this comparison.
Published by The Revenue Inbox. Official pages checked 22 October 2026. Our recommendation is for B2B teams buying qualified bookings while retaining their sales function. We have not tested Martal’s service firsthand or treated its example funnel numbers as guaranteed booked meetings.
- Martal Group pricing and service tiers
- Martal Group cold email service
- The Revenue Inbox — plans and pricing
Confirm current scope, pilot terms, fees and performance commitments in your proposal. No exact Martal dollar price, unsupported savings or customer-switching history is assumed here.
Let’s talk about your market
Keep your sales team talking to buyers.
Bring your offer. We will map the buyers, look at the economics and tell you where outbound fits.
30 minutes. A useful conversation about your market.