Investor outreach case study

18 investors and $1.2M raised from cold email in 90 days.

We built a focused outbound engine that turned a limited warm network into a scalable investor pipeline with fast follow-up, tight segmentation, and enough volume to book meetings weeks in advance.

22,451leads contacted
470positive replies
188booked meetings
51xreturn on investment
Cold email campaign performance screenshot showing 67.1K total sent, 5.09 percent reply rate, and 470 opportunities

The challenge

The client needed to reach more than 100 qualified investors quickly, but their warm network was limited and traditional outreach was too slow. They needed a repeatable system that could identify the right prospects, manage follow-ups, and turn interest into booked investor calls.

What we built

  • Pulled connections from roughly 300 existing contacts.
  • Created a master pool of 150,000 targeted prospects.
  • Segmented prospects into weekly campaigns of 5,000 people each.
  • Kept campaigns producing 100 to 130 positive replies per week.

How meetings were booked

Every interested reply was handled within 5 minutes. The campaign used an 8-touch follow-up system and maintained a 40 to 50 percent booking rate. Because the volume was so high, investor calls were being booked one month in advance.

The outcome

The system contacted 22,451 leads, sent 44,685 follow-ups, produced 470 positive replies, booked 188 meetings, and helped close 18 investors. Total investment raised reached $1.2M, with a 51x return on the total campaign investment.

Proof from the campaign

Screenshots from the original case study show the campaign performance and the appointment volume created by the outbound system.

Investor calendar appointment volume screenshot

Calendar volume

The calendar reached up to 18 appointments in a single day with serious investors.

Campaign numbers screenshot from investor case study

Full funnel numbers

The campaign generated 470 positive replies, 188 bookings, and 18 closed investors.

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